THE GREAT WORK VISIBILITY LAB

Your Great Work Deserves an Audience

Register for The Great Work Visibility Lab before August 1st and receive a free coaching session with Amanda!

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A six-month coaching program for experts who want

to be in demand for their Great Work.

You've done the hard part.

The program works. The book is written. You've seen your work change lives.

And yet, your Great Work still isn't creating the demand you hoped it would.

Maybe your book isn't selling. Maybe your signature program didn't fill. Speaking invitations are few and far between. Podcasts, collaborations, media opportunities, and referrals just haven't come.

Instead of feeling sought after, you're still the one doing most of the seeking.

When this happens, it's hard not to lose faith.

What if I'm just not meant to be one of those people?

What if I never figure this out?

What if this is it?

I hear that. But... I think there's another way.

You don't have to become louder, more charismatic, or a caricature of yourself to build an audience for your Great Work.

Instead, you need a clearer way to think about visibility.

One that helps you promote your Great Work with confidence, know what's working, and build an audience without becoming someone you don't recognize.

FOR PEOPLE WHO CARE DEEPLY ABOUT THEIR IDEAS

Who the Great Work Visibility Lab Is For

The Great Work Visibility Lab is for experts doing Great Work.

It is a strong fit for:

  • Authors building long-term readership or preparing for a book launch

  • Coaches and consultants whose work depends on trust before someone hires them.

  • Entrepreneurs and creators whose ideas need context to make sense.

  • Expert whose work cannot be reduced to a soundbite without losing its power.

  • If you are looking for fast growth or visibility spikes, this is not the right program.

This Lab is for people who want others to understand their work so well that they can explain it to the people they know.

Network Effect Lab

WE DO THIS WORK TOGETHER

What the Experience Is Like Inside the Lab


The Great Work Visibility Lab runs for six months, giving you time to put the ideas into practice, get feedback, and build a visibility system that becomes stronger as you use it.

Everything happens on Tuesdays.

Six Live Teaching Sessions

Live teaching sessions take place from 12:00–1:30 p.m. ET on:

  • October 13

  • October 20

  • November 10

  • January 12

  • January 26

  • March 16

Each session introduces the ideas and practices you’ll use to clarify your message, strengthen your network, and build an audience for your Great Work.

Six Small-Group Labs

Your lab group is where you apply those ideas to your own work with coaching, feedback, and real conversation.

Each group is capped at ten participants, and you’ll remain with the same group throughout the six-month program.

When you enroll, you’ll rank your preferred lab times from first to third choice. We’ll do our best to place you in your preferred time.

Lab times:

  • 11:00 a.m.–12:00 p.m. ET

  • 12:30–1:30 p.m. ET

  • 2:00–3:00 p.m. ET

Four Optional Co-Working Sessions

Optional co-working sessions give you structured time to work alongside other people who are intentionally building visibility for their Great Work.

Co-working takes place from 12:00–1:00 p.m. ET on:

  • November 3

  • December 8

  • February 2

  • February 16

Between sessions, you’ll have access to a private Circle community where you can ask questions, share what you’re working through, and stay connected to the group.

All teaching sessions and small-group labs are recorded, so you can stay connected even when life or work pulls your attention elsewhere.

Join The Fall Cohort!

The Great Work Visibility Lab cohort is capped at ten participants.

The small size allows for direct feedback, real conversation, and focused support as you apply the ideas to your work.

In this cohort, you can expect:

  • Space to think through questions specific to your work

  • Live feedback as you apply the ideas in real time

  • A voice in shaping how the Lab develops

This round is smaller by design. If you want a more hands-on experience, this is the one.

What the people are saying

“For a long time, people would listen to me talk about my work and agree. They’d nod along and say it made sense, but it didn’t really go anywhere. Whether I was writing, posting, or even collaborating, people agreed in principle, but the work didn’t fully register.

Now, after working with Amanda, and as I’m preparing to write my book, the difference is clear. People recognize my work and understand who it’s for. They remember it, refer others to it, and bring it up when it’s relevant.

It finally feels like the work I’ve been doing for years is landing the way it always should have.”

How the Great Work Visibility Lab Works

The Great Work Visibility Lab helps you build a network where people understand what you stand for and know how to engage with your Great Work.

Understanding how ideas spread

You learn how ideas move through real relationships.

You see the difference between weak, moderate, and strong ties, and why the people who know your work but are not in your inner circle often play a critical role in how it travels.

Clarifying your existing network

You map where your work already circulates.

Who understands it. Who refers it. Where it stalls.

This gives you a clear picture of the network you are already part of.

Building a clear Center of Gravity

You clarify the core ideas your work returns to again and again.

This Center of Gravity makes your work easier to recognize. People do not have to start from scratch each time they encounter you.

Sharing your work in ways that build recognition

You return to the same core ideas across posts, launches, and conversations.

Instead of starting from zero each time, recognition carries forward.

People understand your work more quickly.
They can explain it to others.

Developing sustainable systems

You decide where to show up and how often.

You choose consistency over urgency.

Your visibility begins to support your work instead of draining it.

learn how to share your ideas

What Participants Can Expect Over Six Months

  • Clearer language for your work
    As you return to the same core ideas across six months, it becomes easier to explain what you do without circling around it.
    Your writing gets simpler.
    Your teaching gets sharper.
    And conversations move faster because you know where you’re starting from.

  • More consistent recognition
    Instead of one-off reactions, familiarity builds. The same people recognize your work when they see it again. They understand it more quickly. They bring it up in other conversations.
    Your work stops feeling new every time you share it.

  • Movement through real relationships
    Opportunities, referrals, and collaborations begin to come from people who already understand your work.
    Introductions feel natural. Conversations pick up where they left off.
    You begin to see real opportunities emerge: speaking invitations, book deals, collaborations with people who already understand your work.

  • Clearer decisions about where to show up
    You become more deliberate about where you spend your attention.
    Some platforms no longer make sense. Some invitations are easier to decline.
    Your choices start to reflect your work, not the pressure to be everywhere.

  • A stronger sense of support around your work
    You are no longer figuring this out alone.
    Shared language and ongoing conversation make it easier to stay oriented when doubt resurfaces.
    There is a structure to return to when momentum dips.

Taken together, these shifts change what becomes possible. Your work is remembered. It is referenced. It is recommended. Visibility becomes something that creates opportunity.

Book launch audience building

MEET YOUR GUIDE

Dr. Amanda Crowell, cognitive psychologist and the author of Great Work

At the end of 2024, I asked myself what would happen if I applied everything I know about social network theory to my own business. Showing up consistently and building steady systems for connection across my weak, moderate, and strong ties changed everything.

Here’s what changed once the work had a clear center and a structure to move through relationships:

  • I doubled my email list.

  • I tripled my LinkedIn following,

  • My monthly events fill with repeat attendees.

  • My coaching practice stays full through referrals and low-pressure invitations.

In the last decade, I’ve hosted more than 80 workshops, delivered a TEDx talk with nearly two million views, and built a community of thousands who believe in doing meaningful work with integrity.

Now, I’m bringing that experience to The Great Work Visibility Lab, so you can build the kind of steady, supportive network that grows your business and sustains your Great Work.

Frequently Asked Questions


Logistics and Commitment

Audience Size and Growth

Business Applications

Personal Concerns

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Now it’s time to decide.